When photography techniques such as daguerrotypes and ambrotypes first developed in the 1830s and 1840s, they were expensive and could not be reproduced, thus largely reserved for well-off families. Photographs were regarded as a new form of portraiture with all the attendant procedures, rituals and protocol. As technology developed, particularly after 1860, photography became much easier and cheaper, and the clientele at studios extended to include families on lower incomes.
From the 1870s and 1880s, photography was increasingly used to record events such as weddings and family holidays, across a broad social spectrum. The photographs were often taken outside at the event itself, rather than artificially in a studio.
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